Yelp provides a comprehensive dataset in Yelp Challenge Dataset that includes all the merchants information such as addresses, tips, reviews, and reviewers. At last, Chipotle should improve the online ordering system and mobile app, in order to better solve the wait time problem and improve customers’ buying experience. The third one is to investigate the current quality of its most important product, burrito, which has gone fewer and fewer positive reviews.
The second one is to investigate the supply chain to see how to improve the quality and taste of its proteins, especially chicken. The first one is to improve the freshness and quality of its ingredients to regain its strategic strength. Based on this, we can detect the pain points of Chipotle’s key business.īased on our analysis, we provide Chipotle with four suggestions in the areas of ingredient quality, wait times and digital ordering.
It tried many methods to improve customer experience and regain customers such as establishing new safety protocols and introducing digital ordering channels such as online and mobile app ordering. The step-by-step guidance of python coding has been shared at Github: OverviewĬhipotle has been losing customers and isn’t performing well in the competitive fast-casual dining industry these years. This is the final project of our team ( Crystal Huang, Jack Ye, Hao Hao, Yuting Li) in Machine Learning class of UC Davis MSBA program.